COMPETITION TRIBUNAL OF SOUTH AFRICA
Case No: LM093Aug22
In the matter between:
Royale Energy Proprietary Limited Acquiring Firm
and
FuelEx Proprietary Limited Target Firm
REASONS FOR DECISION
Approval
[1] On 19 October 2022, the Competition Tribunal the conditionally approved
the large merger wherein
Post-
transaction, Royale Energy will acquire sole control over FuelEx in terms of section
12(2)(a) of the Competition Act 89 of 1998, as amended
The Parties
Primary acquiring firm
[2] The primary acquiring firm is Royale Energy, which is controlled by Royale Energy
. Royale Energy Group is a wholly
owned subsidiary of the PGC Group. The PGC Group is the investment arm of
POPCRU Trust and the Police and Prisons Civil Rights Union.
[3] While Royale Energy does not control any firm, its controlling company Royale Energy
Group wholly owns and controls the following entities: Freightcor Logistics Solutions
Proprietary Limited, Viva Oil Proprietary Limited, Royale Gas Proprietary Limited,
Royale Energy Terminals Proprietary Limited and Royale Energy Olifantsfontein
Proprietary Limited.
Primary target firm
[4] The primary target firm is FuelEx, a private company incorporated in accordance with
the company laws of the South Africa. FuelEx is controlled 74% by CJF Holdings
[5] FuelEx controls the following firms: Transportex Proprietary Limited (100%), Fuel
Exchange Property Group Proprietary Limited (100%); Int Fuel Exchange Proprietary
Limited in Namibia (60%); Eswatini Fuelex Change Proprietary Limited in Eswatini
(60%); FuelEx International Traders Proprietary Limited (55%) and Securezza
Response Proprietary Limited (70%).
[6] All firms directly and indirectly controlled by Fuelex are collectively referred to as the
Group
Proposed transaction and rationale
Transaction
[7] In terms of the proposed transaction, the Acquiring Group intends to acquire 100% of
the issued shares in the Target Group from the following shareholders: CJF Holdings
who hold 74% and Febmax who hold 26% in the Target Group. Upon implementation
of the proposed transaction Royale Energy will have sole control over FuelEx and its
subsidiaries as envisaged by section 12(2)(a) of the Competition Act 89 of 1998, as
amended.
Rationale for the transaction
[8] The Acquiring Group submits that it wishes to pursue its diversification strategy and
further its socioeconomic development plans which are to further energy access across
the various Living Standards Measurement levels. This acquisition will enable them to
leverage their infrastructure, deliver capabilities and expand their footprint due to the
synergies between the two companies.
[9] The portfolio alignment and benefit of FuelEx to Royale Energy based on FuelEx's
existing infrastructure in the Gauteng and Western Cape provinces includes properties
with a fleet of transport and distribution vehicles that compliment and expand the
current Royale Energy capabilities.
[10] The Target Group submits that it is financially distressed and accordingly the board
resolved to commence voluntary Business Rescue proceedings on 22 September
2021.
Activities of the Parties
[11] The Acquiring Group is an energy company that operates in the wholesale, retail,
marketing, storage and distribution of petroleum products (including petrol, diesel, and
illuminating paraffin) within the energy sector of South Africa.
[12] The Acquiring Group supplies large companies, mines, agriculture and retail
companies through established fuel supply agreements.
[13] The Acquiring Group owns bulk and terminal storage facilities, has pipeline access,
has its own trucks to ensure service and quality as well as product compliance and
owns over 80 retail-sites, of which 55 have their own retail brand.
[14] The Acquiring Group distributes over of petroleum products through
Freightcor Logistic Solutions.
[15] The Target Group also operates in the wholesale, marketing, storage and distribution
of bulk petroleum products including diesel, petrol, illuminating paraffin, jet fuel, heavy
furnace oil, lubricants and related petrol products, which are collected from the major
fuel refineries and registered storage terminals. It also supplies a full spectrum of
mineral and synthetic oil lubricants and hydraulic oils.
[16] The Target Group distributes over of petroleum products. The Target
group delivers fuel products anywhere in the country.
Relevant markets
[17] The Commission does not conclude on the exact relevant market. However, the
Commission assessed the effect of the proposed merger on the following markets:
17.1. national market for the wholesale and distribution of petrol;
17.2. national market for the wholesale and distribution of diesel; and
17.3. national market for the wholesale and distribution of illuminating paraffin.
[18] The merged entity will have less than market shares with an accretion of less than
in all three markets. The competitors contacted by the Commission did not raise
any concerns relating to the proposed merger and indicated that the markets are
fragmented.
[19] The Commission does not conclude on the product market in the current transaction.
Competition assessment
[20] In its assessment of the proposed transaction, the Competition Commission (the
considered the activities of the merging parties and found that the
proposed transaction gives rise to a horizontal overlap in the wholesale and distribution
of petrol, diesel and illuminating paraffin. The Commission found no vertical overlap.
[21] The Commission considered previous Tribunal decisions and accordingly assessed
the effects of the proposed merger on the national markets for the wholesale and
distribution of petrol, diesel and illuminating paraffin.
[22] The Commission relied on
estimated market shares. The market shares are measured using the total litres
supplied within the relevant markets.
[23] The Commission found that the merged entity will have less than market shares
with an accretion of less than in all three markets post-merger.
[24] The Commission contacted the competitors of the merged entity in the relevant
markets and found that none of the competitors raised any concerns relating to the
proposed merger. A competitor indicated that the markets are fragmented and
mentioned that there are major competitors in the wholesale and distribution of diesel,
petrol and illuminating paraffin. In addition, none of the customers contacted by the
Commission raised any concerns, and they indicated that they are alternative suppliers
in the relevant markets.
[25] Based on the above, we find that the proposed transaction is unlikely to substantially
prevent or lessen competition in all the relevant markets.
Public interest
Effect on employment
[26] The parties submitted that the merger will not result in any retrenchments. The
employees of the Target Group are represented by United Association of South Africa
[27] The Commission contacted Zelda and the union confirmed that the employees of
Royale Energy raised no concerns.
[28] UASA filed a notice to intention to participate.
[29]
out that FuelEx was likely to retrench 76 employees. In terms of the business rescue
plan, a sworn statement was submitted describing that its financial state which was
declining due to consequences of its long-standing dispute with South African
Revenue Services ("SARS"), as well as the knock-on effect of the Covid-19 outbreak
in March 2020. Accordingly, the Target Group had to resort to other means such as
downsizing and voluntary business rescue. UASA requested clarity on the
retrenchments outlined in the Business Rescue Plan and the reasons for such
retrenchments. Furthermore, UASA requested a 24-month moratorium on
retrenchments from the approval date.
[30] In response the merging parties indicated that they will no longer go ahead with the
retrenchments contemplated in the Business Rescue Plan. The merging parties
indicated that the proposed merger would save all the employees that were supposed
to be retrenched as a result of the business rescue plan.
[31] UASA withdrew its participation in the merger process as its concerns were resolved
during the investigation.
[32] The DTIC filed an intention to participate and requested a condition to be imposed,
requiring the Acquiring Group to offer suitable employment opportunities to retrenched
workers, when opportunities become available, for a period of three years post
implementation of the merger. In response, the merging parties submitted that the
concerns and proposed condition was moot since the business rescue plan and
retrenchment would not be implemented. Instead, the merger will result in all jobs being
saved.
[33] Considering the above, the Commission is of the view that the proposed merger is
unlikely to result in any employment concerns. The business rescue plan contemplated
retrenchments which were not merger specific, and the parties have indicated that the
process will not be implemented.
[34] proposed transaction is unlikely to
have a negative impact on employment in South Africa if the proposed retrenchments
do not occur. However, there is concern that there will be a negative impact on
employment should the identified retrenchments go ahead. The parties have assured
the Tribunal that the workers will not be retrenched and have agreed to a condition
providing for a moratorium on retrenchments for two years from the implementation
date.
Spread of ownership
[35] The merging parties submitted that the Acquiring Group is 100% owned by historically
held by POPCRU Trust, the Police and Prisons Civils Rights Union through its
investment arm, PCG Group.
[36] The Target Group has an HDP shareholding of 26% which is held by Febmax. The
Target Group does not have an ESOP.
[37] Therefore, the Acquiring Group is 100% owned by HDPs, while the Target Group has
26% shareholdings by HDPs. Based on an assessment of the total aggregate
percentage of HDP shareholding, the Commission is of the view that the merger will
not result in any dilution of HDP shareholdings. In fact, post-merger the Target Group
will be part of a firm that is 100% controlled by HDP.
[38] The Commission found that the proposed transaction raised no further public interest
concerns. Noting that merger will increase the % of aggregate HDP ownership
significantly and given there is no evidence that the merger will lead to a lower spread
in ownership by other measures, the Tribunal finds that the transaction is unlikely to
have a negative impact on the spread of ownership.
Conclusion
[39] For the above reasons, we find that the proposed transaction is unlikely to substantially
prevent or lessen competition in any relevant market. The transaction however was
approved on the condition agreed to by the merging parties.
14 November 2022
Ms Goga
Date
Ms A Ndoni and Ms M Mazwai concurring
Tribunal Case Manager:
Makati Seekane and Theodora Michaletos
For the Merging Parties: Mmasechaba Moloi of Bakhumi Consulting (Pty) Ltd
For the Commission: Innocent Mhlongo and Themba Mahlangu