Futuregrowth Asset Management (Pty) Ltd, acting as agent for Old Mutual Life Assurance Company (South Africa) Limited v Citiq Treasury (Pty) Ltd and Another (LM097Jun18) [2018] ZACT 62 (22 August 2018)

80 Reportability
Competition Law

Brief Summary

Competition — Merger Approval — Futuregrowth Asset Management (Pty) Ltd acquiring Citiq Treasury (Pty) Ltd and Citiq Property Services (Pty) Ltd — Tribunal finding no substantial prevention or lessening of competition in relevant markets — Market shares post-merger below thresholds indicating competitive concerns — No public interest issues arising from the transaction — Unconditional approval granted.

Comprehensive Summary

Summary of Judgment


Introduction


The proceedings concerned an application for approval of an intermediate merger before the Competition Tribunal of South Africa. The matter was heard by a Tribunal panel comprising Andreas Wessels (Presiding Member), Andiswa Ndoni (Tribunal Member), and Medi Mokuena (Tribunal Member).


The primary acquiring firm was Futuregrowth Asset Management (Pty) Ltd, acting as agent for Old Mutual Life Assurance Company (South Africa) Limited (OMLACSA). The primary target firms were Citiq Treasury (Pty) Ltd and Citiq Property Services (Pty) Ltd (CPS).


Procedurally, the merger was investigated by the Competition Commission and then considered by the Tribunal at a hearing on 8 August 2018. The Tribunal issued an order on 8 August 2018 approving the merger unconditionally, with written reasons issued on 22 August 2018.


The dispute concerned whether the proposed transaction would be likely to substantially prevent or lessen competition in any relevant market and whether any public interest concerns arose, with the competitive assessment focused on markets for rentable property space (office, retail convenience centres, residential rentals, and student accommodation).


Material Facts


Futuregrowth, operating within the Old Mutual group, was relevant to the assessment because the Old Mutual group held a diversified portfolio of immovable properties and rental enterprises. Futuregrowth itself was wholly owned by Old Mutual Investment Group Holdings (Pty) Ltd (OMIG), and it acted in the transaction as agent for OMLACSA.


The target firms, Citiq Treasury and CPS, were wholly owned by Citiq (Pty) Ltd. Citiq was described as being jointly controlled by Stanislaus Investments (Pty) Ltd and OMLACSA. Citiq Treasury operated as a property holding company, while CPS was the property administration and rental management division of Citiq.


The transaction was implemented through multiple steps, in terms of which Futuregrowth would acquire from Citiq the entire issued share capital in, and all claims against, Citiq Treasury and CPS.


On the competition assessment, the Commission identified horizontal overlaps between the merging parties in four product markets, namely the markets for rentable office space, rentable retail property classified as convenience centres, rentable residential space, and rentable residential property used for student accommodation. The Tribunal expressly indicated that it left the exact scope of the relevant geographic markets open because doing so did not affect the ultimate conclusion.


In relation to rentable office space, the Commission found no geographic overlap between office properties owned by the merging parties.


In relation to convenience centres, the target firms owned a retail property known as 27 Boxes in the Melville area. Without adopting a definitive geographic market, the Commission assessed competitive effects within an 8 km radius of 27 Boxes based on customer interviews. On that basis, the merged entity’s post-merger market share was found to be less than 20%, and the Commission identified nearby centres that would constrain the merged entity, including Campus Square Shopping Centre, Game Building Shopping Centre, and Northcliff Corner.


In relation to rentable residential space, the merging parties owned properties in Berea, Bellevue, Hillbrow, and Rosettenville. For each area, the Commission estimated relatively low post-merger shares, being below 20% in Berea, below 10% in Bellevue, below 20% in Hillbrow, and below 5% in Rosettenville. The Commission also found that numerous alternative residential property owners would continue to constrain the merged entity in each of these areas.


In relation to student accommodation, the Commission found an overlap in the Johannesburg CBD. The Tribunal questioned both the Commission and the merging parties about the geographic overlap, the methodology used to calculate market shares, and the sources of information for those calculations. The Commission explained that it calculated shares based on the number of beds offered by each provider and that it had contacted several providers in the Johannesburg CBD to obtain information. Following the Tribunal’s request, the Commission provided further details of its market investigation after the hearing. The Commission’s investigation confirmed a post-merger market share of less than 15% for the merged entity in student accommodation in the Johannesburg CBD, and it identified competitors including Respublica, MMI Property Management, South Point Management Services, the University of Johannesburg, and the University of the Witwatersrand.


On public interest, the merging parties confirmed that the transaction would have no negative effects on employment in South Africa, and no other public interest concerns were identified in the reasons.


Legal Issues


The central legal questions were whether the proposed merger was likely to substantially prevent or lessen competition in any relevant market and whether the merger raised any public interest concerns requiring conditions or refusal.


The dispute primarily concerned the application of competition-law standards to economic facts, including market definition (left open in certain respects), the assessment of horizontal overlaps, the evaluation of market shares and competitive constraints, and the consideration of public interest factors, particularly employment effects.


Court’s Reasoning


The Tribunal proceeded from the Commission’s delineation of four relevant product markets in which horizontal overlaps arose. It expressly stated that it took no view on the exact scope of the relevant geographic markets for each of these product markets because leaving geographic delineation open did not affect the result. This reflected an evaluative approach in which precise geographic market definition was not treated as necessary where the competitive outcome was clear on the available evidence.


In rentable office space, the reasoning was straightforward: because the Commission found no geographic overlap between the office properties of the merging parties, the merger did not raise competitive concern in that market on the facts accepted.


In the convenience centre market, the Tribunal relied on the Commission’s approach of assessing effects within an 8 km radius of the 27 Boxes property, supported by customer interviews. The Tribunal accepted the Commission’s conclusion that the merged entity would have a post-merger share below 20% and that the presence of identified nearby shopping centres would provide competitive constraint. On these facts, the Tribunal accepted that the transaction was unlikely to result in a substantial lessening of competition in that market.


In rentable residential space, the Tribunal accepted the Commission’s suburb-level analysis, which produced post-merger shares that remained relatively low across the relevant areas (below 20% in three of the suburbs identified and below 10% or 5% in the others). The Commission’s additional finding of numerous alternative residential property owners functioning as continuing constraints supported the overall conclusion that competitive harm was unlikely.


The Tribunal’s most detailed engagement related to student accommodation in the Johannesburg CBD. The Tribunal scrutinised the Commission’s geographic overlap analysis and, in particular, the methodology used for market-share calculations and the sources of underlying information. The Commission’s use of beds as the unit of capacity for calculating market shares was accepted after the Commission explained its data collection process, including contacting accommodation providers to obtain bed numbers and providing additional investigatory details after the hearing. On the Commission’s confirmed finding that the merged entity would hold less than 15% post-merger, together with the identification of multiple competitors (including private providers and major universities), the Tribunal accepted that the merger was unlikely to substantially prevent or lessen competition in student accommodation.


On public interest, the Tribunal relied on the merging parties’ confirmation that there would be no negative employment effects and noted that no other public interest concerns arose on the record. The absence of public interest harm supported unconditional approval.


Overall, the Tribunal stated it had no reason to disagree with the Commission’s conclusion that the transaction was unlikely to substantially prevent or lessen competition in any relevant market, and that no public interest concerns arose.


Outcome and Relief


The Competition Tribunal approved the proposed transaction unconditionally.


No merger conditions were imposed. The reasons did not record any costs order.


Cases Cited


No cases were cited in the Tribunal’s written reasons for decision.


Legislation Cited


No legislation was expressly cited in the Tribunal’s written reasons for decision.


Rules of Court Cited


No rules of court were cited in the Tribunal’s written reasons for decision.


Held


The Tribunal held that the proposed acquisition by Futuregrowth (acting as agent for OMLACSA) of the entire issued share capital in, and claims against, Citiq Treasury and CPS was unlikely to substantially prevent or lessen competition in any relevant market, including the identified overlapping markets for rentable office space, convenience-centre retail property, rentable residential space, and student accommodation in the Johannesburg CBD.


The Tribunal further held that the transaction raised no public interest concerns, including no adverse employment effects, and therefore warranted unconditional approval.


LEGAL PRINCIPLES


The decision applied the principle that a merger should be prohibited or conditioned only where it is likely to substantially prevent or lessen competition in a relevant market, assessed through an examination of overlaps, market structure, market shares, and the presence of effective competitive constraints.


The reasons reflected that, in appropriate circumstances, a competition authority may leave precise geographic market delineation open where doing so does not affect the ultimate competitive assessment, particularly where market shares and constraints indicate no substantial competitive harm on any plausible delineation considered.


The decision also applied the principle that, in markets such as student accommodation, market shares may be assessed using an appropriate measure of competitive capacity, and in this matter the Commission’s use of the number of beds as the metric for market shares formed part of the accepted evidentiary basis for evaluating competitive effects.


Finally, the Tribunal applied the principle that merger approval must also consider public interest factors, including employment, and where the record indicates no negative employment effects and no other public interest concerns, this supports unconditional approval.

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[2018] ZACT 62
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Futuregrowth Asset Management (Pty) Ltd, acting as agent for Old Mutual Life Assurance Company (South Africa) Limited v Citiq Treasury (Pty) Ltd and Another (LM097Jun18) [2018] ZACT 62 (22 August 2018)

COMPETITION
TRIBUNAL OF SOUTH AFRICA
Case
No: LM097Jun18
In
the matter between:
Futuregrowth
Asset Management (Pty) Ltd, acting
Primary Acquiring Firm
as
agent for Old Mutual Life Assurance Company
(South
Africa) Limited
And
Citiq
Treasury (Pty)
Ltd
Primary Target Firms
Citiq
Property Services (Pty) Ltd
Panel

: Andreas Wessels (Presiding Member)
:
Andiswa Ndoni (Tribunal Member)
:
Medi Mokuena (Tribunal Member)
Heard
on
: 8 August 2018
Order
Issued on      : 8 August 2018
Reasons
Issued on  : 22 August 2018
REASONS
FOR DECISION
Approval
[1]
On
8 August 2018, the Competition Tribunal ("Tribunal")
unconditionally approved the proposed transaction involving
Futuregrowth
Asset Management (Pty) Ltd ("Futuregrowth"),
Citiq Treasury (Pty) Ltd ("Citiq Treasury'') and Citiq Property
Services
(Pty) Ltd ("CPS"), hereinafter collectively
referred to as the merging parties.
[2]
The
reasons for approving the proposed transaction follow.
Parties
to the proposed transaction
Primary
Acquiring Firm
[3]
The
primary acquiring firm is Futuregrowth, acting as an agent for Old
Mutual Life Assurance Company (South Africa) Limited ("OMLACSA").

Futuregrowth is wholly owned by Old Mutual Investment Group Holdings
(Pty) Ltd ("OMIG").
[4]
Futuregrowth
is a specialist asset management company operating within the Old
Mutual group of companies. Of relevance to the competition
assessment
of the proposed transaction is the Old Mutual group's diversified
portfolio of immovable properties and rental enterprises.
Primary
Target Firms
[5]
The
primary target firms are (i) Citiq Treasury; and (ii) CPS. Citiq
Treasury and CPS are wholly owned by Citiq (Pty) Ltd ("Citiq").

Citiq is jointly controlled by Stanislaus Investments (Pty) Ltd and
OMLACSA.
[6]
Citiq
Treasury operates as a property holding company. CPS is the property
administration and rental management division of Citiq.
Proposed
transaction
[7]
In
terms of the proposed transaction, which takes place in
multi-transaction steps, Futuregrowth will acquire from Citiq the
entire
issued share capital in and all the claims against Citiq
Treasury and CPS.
Impact
on competition
[8]
The Competition Commission
("Commission") considered the activities of the merging
parties and found that the proposed
transaction presents a horizontal
overlap in the following four product markets:
(i)
the market for rentable office
space;
(ii)
the market for rentable retail
property classified as convenience centres;
(iii)
the market for rentable
residential space; and
(iv)
the market for rentable
residential property used for student accommodation.
[9]
We take no view in these reasons regarding the exact scope of the
relevant geographic
markets for each of the abovementioned product
markets. Leaving the geographic market delineation open does not
affect our ultimate
conclusion.
Rentable
office space
[10]     In
respect of rentable office space, the Commission found no geographic
overlap between the office
properties owned by the merging parties.
Convenience
centres
[11]
In respect of rentable retail property
classified as convenience centres, the target firms own a property
known as 27 Boxes situated
in the Melville area. The Commission did
not adopt a definitive view on the exact scope of the relevant
geographic market but,
based on customer interviews conducted,
assessed the effects of the proposed transaction on convenience
centres within an 8 km
radius of 27 Boxes.
[12]
On the above basis the merged entity
will have a post-merger market share of less than 20%. The Commission
further submitted that
the convenience centres in the immediate
vicinity of the target property that will constrain the merged entity
include Campus Square
Shopping Centre, Game Building Sopping Centre
and Northcliff Corner.
Rentable
residential space
[13]
Regarding
the provision of rentable residential property, the merging parties
own· properties in the suburbs of Berea, Bellevue,
Hillbrow
and Rosettenville.
[14]
In
relation to Berea, the Commission found that the merged entity's
post-merger market share will be below 20%. In relation to Bellevue,

the Commission found that the merged entity's post-merger market
share will be below 10%. In relation to Hillbrow, the Commission

found that the merged entity's post-merger market share will be below
20%. In relation to Rosettenvitle, the Commission found that
the
merged entity's post-merger market share will be below 5%. The
Commission further found that there are numerous alternative

residential property owners in each of these areas that will continue
to constrain the merged entity post-merger.
Student
accommodation
[15]
In relation to student accommodation,
the Commission found an overlap between the merging parties'
activities with regard to the
provision of student accommodation in
the Johannesburg CBD.
[16]
The
Tribunal questioned the Commission and the merging parties about the
geographic overlap of activities in relation to student

accommodation, the methodology for calculating market shares, as well
as the sources of information to determine market shares.
[1]
[17]
Responding
to questions from the Tribunal, the Commission indicated that it
calculated market shares based on the number of beds
of each
provider. The Commission said that it contacted several providers of
student accommodation in the Johannesburg CBD and
requested
information on their number of beds. The Tribunal requested further
details of this market investigation, which the Commission
provided
directly after the hearing.
[2]
[18]
The Commission said that its market
investigation confirmed that the merged entity will have a market
share of less than 15% in
the provision of student accommodation in
the Johannesburg CBD. The Commission identified
inter
alia
the following competitors in
this market: Respublica, MMI Property Management, South Point
Management Services, the University of
Johannesburg and the
Witwatersrand University.
[19]
The
Commission ultimately conclu
ded
that the proposed transaction is unlikely to substantially prevent or
lessen competition in any relevant market. We have no
reason to
disagree with this conclusion.
Public
interest
[20]
The
merging parties confirmed that the proposed transaction will not have
any negative effects on employment in South Africa.
[3]
[21]
The
proposed transaction raises no other public interest concerns.
Conclusion
[22]
In light of the above, we conclude that
the proposed transaction is unlikely to substantially prevent or
lessen competition in any
relevant market. In addition, no public
interest concerns arise from the proposed transaction. Accordingly,
we approve the proposed
transaction unconditionally.
Mr
Andreas Wessels
Ms
Andiswa Ndoni and Mrs Medi Mokuena concurring
22 August 2018
Date
Tribunal
Case Manager:     Hlumelo Vazi
For the merging parties:
S Meyer of Cliffe Dekker Hofmeyr Inc
For the Commission:
B Ntshingila and T Masithulela
[1]
Transcript, pages 9 to 14.
[2]
See Commission's letter of 8 August 2018.
[3]
Merger Record , pages 9, 67, 673.