Capital Partners Group Holdings Ltd v Premier Group (Pty) Ltd (83/LM/Sep11) [2011] ZACT 106 (21 December 2011)

55 Reportability
Competition Law

Brief Summary

Competition Law — Merger Approval — Competition Tribunal approval of merger between Capital Partners Group Holdings Ltd and Premier Group (Pty) Ltd — Capital Partners Group Holdings Ltd, an investment holding company, seeks to increase its shareholding in Premier Group from 49.9% to 62.5% — No horizontal overlap or vertical integration between merging parties — Proposed merger found not to adversely affect competition or employment in South Africa — Tribunal approves merger without conditions.

COMPETITION TRIBUNAL OF SOUTH AFRICA
Case No: 83/LM/Sep11
In the matter between:
CAPITAL PARTNERS GROUP HOLDINGS LTD Acquiring Firm

And
PREMIER GROUP (PTY) LTD Target Firm
Panel : Andreas Wessels (Presiding Member)
Andiswa Ndoni (Tribunal Member)
Medi Mokuena (Tribunal Member)
Heard on : 13 December 2011
Order issued on : 13 December 2011
Reasons issued on : 21 December 2011
Reasons for Decision
Approval
1] On 13 December 2011 the Competition Tribunal (“Tribunal”) approved the large
merger between Capital Partners Group Holdings Ltd and Premier Group (Pty)
Ltd. The reasons for approving the proposed transaction follow below.
Parties to the transaction
2] The primary acquiring firm is Capital Partners Group Holdings Ltd (“CPGHL”), a
company incorporated in Mauritius. CPGHL is a wholly owned subsidiary of Brait
Malta Ltd, which is in turn a wholly owned subsidiary of Brait Societe Anonyme
(“Brait SA”). CPGHL is an investment holding company. The Brait group’s
1

business involves the raising and management of investment funds classified as
alternative assets.
3] The primary target firm is Premier Group (Pty) Ltd (“Premier”), a private company
incorporated in terms of the laws of the Republic of South Africa. Premier is
involved in the milling, selling, distribution and marketing of branded maize and
flour products, the operation of wholesale bakeries and the baking, selling,
distribution and marketing of bread for human consumption.

Proposed transaction and rationale
4] Brait SA presently holds 49.9% of the issued share capital in Premier. In terms of
a suite of agreements concluded, Brait SA will, through CPGHL, increase its
shareholding in Premier to 62.5%.
5] According to the merging parties the proposed transaction will enable Premier to
acquire a secure investor in CPGHL which will allow Premier to pursue
investment and expansion opportunities.
Competition analysis
6] There is no horizontal overlap in the activities of the merging parties or any
vertical integration between the merging parties. Thus the proposed deal has no
effect on competition in any relevant market.
Public interest
7] The merging parties submitted that the implementation of the proposed merger
will not have any adverse effect on employment in South Africa since there will be
no retrenchments or redundancies arising as a result of the proposed merger.1
8] The Competition Commission’s investigation found that although there have
been retrenchments at Premier, these retrenchments took place as a result of
operational restructuring at Premier and are unrelated to this merger. The
Commission at the Tribunal hearing confirmed that it contacted the relevant trade
unions and that they did not raise any concerns in relation to the proposed
merger.
9] No other public interest concerns arise as a result of the proposed merger.
1 See Form CC4(1), record page 12.
2

CONCLUSION
10] We approve the proposed merger without conditions.
____________________ 21 December 2011
ANDREAS WESSELS DATE
Andiswa Ndoni and Medi Mokuena concurring
Tribunal researcher: Thabo Ngilande
For the merging parties: Read Hope Phillips Attorneys
For the Commission: Lerato Monareng
Seema Nunkoo
3