COMPETITION TRIBUNAL OF SOUTH AFRICA
Case No: 102/LM/Sep08
In the matter between:
Moody Blue Trade and Invest 147 (Pty) Ltd Acquiring Firm
and
South Africa Roll Company (Pty) Ltd Target Firm
Panel : D Lewis (Presiding Member), N Manoim (Tribunal
Member) and Y Carrim (Tribunal Member)
Heard on : 29 October 2008
Order issued on : 29 October 2008
Reasons issued on : 24 November 2008
Reasons for Decision
Introduction
[1] On 29 October 2008 the Tribunal approved the merger between Moody Blue
Trade and Invest 147 (Pty) Ltd and South Africa Roll Company (Pty) Ltd. The
reasons follow below.
The transaction and parties
[2] Moody Blue Trade 147 (Pty) Ltd (“Moody Blue”) intends to acquire South
African Roll Company (Pty) Ltd (“SA Roll Company”) as a going concern.
[3] Moody Blue, a special purpose vehicle company, is jointly controlled by BOE,
a subsidiary of Nedbank Ltd, and Medu Capital Fund II Partnership, a private
equity firm controlled by Medu Holdings. Its remaining shareholder is SARCO
Management Trust.
[4] SA Roll Company is controlled by UEFC Inc (“United Foundries”), a company
based in the United States of America which owns three plants, two plants in
the United States of America and the primary target firm in South Africa.
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Rationale for the transaction
[5] The shareholders of the acquiring firm regard the transaction as an attractive
investment opportunity that will expand their investment portfolio. The
shareholders of the target firm are selling the company because they are
retiring.
Effect on Competition
[1] There is no product overlap in the activities of the merging parties. The target
firm, SA Roll Company, produces steel rollers used to flatten the steel during
the manufacturing process of flat steel products.
[2] The acquiring company, Moody Blue, is a newly formed company which has
not traded before. Its controlling shareholders, BOE and Medu Capital are
private equity firms that manage private equity. The firms in which they are
invested do not compete in the same product markets than the target firm.
Nedbank Group operates within the broader financial services industry.
[3] The proposed transaction is unlikely to substantially prevent or lessen
competition.
PUBLIC INTEREST
[4] The transaction does not raise any significant public interest concerns.
___________________ 24 November 2008
D Lewis Date
N Manoim and M Mokuena concurring.
Tribunal Researcher: R Badenhorst
For the merging parties: Fluxmans Attorneys
For the Commission: M Matsimela
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