Capital Alliance Life Limited and Investec Employees Benefit Limited (93/LM/SEP07) [2007] ZACT 77 (25 October 2007)

55 Reportability
Competition Law

Brief Summary

Competition — Merger Approval — Proposed merger between Capital Alliance Life Limited and Investec Employees Benefit Limited — Capital Alliance Life Limited to acquire certain life insurance policies underwritten by Investec Employees Benefit Limited — Market share post-merger remains low with effective competition from other large insurers — Tribunal satisfied that merger unlikely to substantially lessen or prevent competition in the long-term insurance industry — Merger approved unconditionally.

COMPETITION TRIBUNAL OF SOUTH AFRICA
                   Case No.: 93/LM/SEP07
In the matter between:
CAPITAL ALLIANCE LIFE LIMITED                         Primary Acquiring Firm
and
INVESTEC EMPLOYEES BENEFIT LIMITED                Primary Target Firm
_______________________________________________________________
Panel : DH Lewis (Presiding Member), N Manoim (Tribunal 
Member), and Y Carrim (Tribunal Member)
Heard on : 23 October 2007
Order issued on: 23 October 2007
Reasons issued on:   25 October 2007  
REASONS FOR DECISION
APPROVAL
[1]  The Competition Tribunal issued a Merger Clearance Certificate on 23 October  
2007, approving without conditions the proposed merger between Capital Alliance Life  
Limited and Investec Employees Benefit Limited.
DESCRIPTION OF THE TRANSACTION
[2] The   primary   acquiring   firms   are   Capital   Alliance   Life   Limited   (“CAL”),   Liberty  
Group Limited (“Liberty”) and Standard Bank Group Limited (“Standard Bank”) 1, and  
1  CAL is a wholly owned subsidiary of Capital Alliance Holdings Limited (“CAHL”) which is a  
wholly owned subsidiary of Liberty; Liberty which is controlled by Standard Bank

Investec Employee Benefits limited (“IEB”) is the primary target firm. 2
[3] IEB   is   a   very   small   insurer   and   is   currently   reinsured   with   CAL,   a   bigger  
insurer.3 In terms of the proposed transaction, CAL will acquire certain of the existing  
life insurance policies underwritten by IEB. 4
[4] According   to  the  merging   parties   the  existing   reinsurance   arrangement   is  no  
longer optimal.   The acquisition will reduce the administrative and financial burden of  
the existing arrangement by allowing CAL to obtain control and unfettered discretion to  
deal with the policies of IEB.
THE RELEVANT MARKET
[5] It is common cause between the merging parties and the Commission that the  
relevant product market is long term insurance, and the relevant geographic market is  
national. 
[6] Long term insurance comprises of the underwriting  of risks, administration of  
insurance   policies   and   investment   management   of   premiums   received   from   policy  
holders.  The merging parties in their competitive report indicate that this transaction  
does  not  affect  the  investment  management  function  in respect  of  IEB because  the  
investment asset underlying the policies implicated in this transaction had already been  
previously transferred to CAL as reinsurance premium. 
COMPETITION EVALUATION
[7] Pre­merger CAL has a market share of 15% calculated on the basis  of total  
policy liability, and 16% calculated on the basis of total net premium.      IEB has less  
than 1% market share calculated on either basis. Post merger the merged entity will  
2  IEB is a wholly owned subsidiary of Investec Employee Holdings Limited (“IEHL”)   which is  
controlled by Investec Limited (“Investec”)
3  Reinsurance occurs when a small insurer (usually facing risks themselves) undertake cover  
for   the   policies   that   they   have   issued   to   policyholders   for   the   same   risk   with   another   large  
insurer, so as to pass on the risk to the bigger insurer

insurer, so as to pass on the risk to the bigger insurer 
4  This entails the transfer of direct rights and obligations to policy holders in respect to existing  
policies already reinsured by CAL, and does not include any staff or assets for the underwriting  
of new business
  2

have a market share of 16% based on policy liabilities and 17% based on the total net  
premiums in the relevant market. The market share accretion as a result of the merger  
is   clearly   very   low.   In   addition,   the   merged   entity   will   continue   to   face   effective  
competition from large players such as Old Mutual, Sanlam and Momentum. 
CONCLUSION
[8] Given the above, we are satisfied that the proposed transaction is unlikely to  
result in a substantial lessening or prevention of competition in the long term insurance  
industry,   and   no   public   interest   issues   arise.   We   accordingly   approve   the   proposed  
transaction unconditionally.
_______________
Y Carrim
Tribunal Member
D Lewis and N Manoim  concur  in the judgment of Y Carrim
Tribunal Researcher: L Xaba
For the merging parties : Werksmans
For the Commission : L Khumalo
  (Mergers and Acquisitions)
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