Cleansheet Investments (Pty) Ltd and Alexander Forbes Limited (109/LM/Dec06) [2007] ZACT 9 (24 January 2007)

55 Reportability
Competition Law

Brief Summary

Competition Law — Merger Approval — Cleansheet Investments (Pty) Ltd acquiring Alexander Forbes Limited — The Competition Tribunal unconditionally approved the merger between Cleansheet Investments and Alexander Forbes, finding no overlap in the activities of the merging parties, thus concluding that the transaction is unlikely to substantially prevent or lessen competition. No public interest issues were raised in relation to the merger.

COMPETITION TRIBUNAL OF SOUTH AFRICA
   Case No:109/LM/Dec06
In the matter between:                                                       
Cleansheet Investments (Pty) Ltd        Acquiring Firm
And
Alexander Forbes Limited               Target Firm
Panel : DH Lewis (Presiding Member), N Manoim (Tribunal Member),  
and Y Carrim (Tribunal Member)
Heard on : 24 January 2007
Decided on : 24 January 2007   
Reasons Issued: 24 January 2007
Reasons for Decision
Approval
1] On  24   January   2007,   the  Competition   Tribunal   unconditionally   approved   the  
merger   between   Cleansheet   Investments   (Pty)   Ltd   and   Alexander   Forbes  
Limited. The reasons for approving the transaction follow. 
The Parties
2] The   primary   acquiring   firm   is   Cleansheet   Investments   (Pty)   Ltd   (‘Bidco’),   a  
company incorporated under the laws of South Africa. Cleansheet is controlled  
by   Richtrau   No.   131   (Pty)   Ltd   (‘EquityCo’).   EquityCo   is   a   newly   formed  
consortium   comprised   of   the   following   shareholders   holding   the   indicated

percentage shareholding:
Private equity investors comprising the following participants:
[2.1] Actis AF Holdings Limited – 17%; 1
[2.2] Ontario Teachers’ Pension Plan Board – 22%;
[2.3] Caisse de depot et placement du Quebec – 14%;
[2.4] Ethos Capital V GP (SA) (Pty) Ltd – 12%; 2
[2.5] HabourVest – 5%; 3
BEE shareholders comprising the following:
[2.6] Shanduka Group (Pty) Ltd – 10%;
[2.7] AFSAH Employee Investments (Pty) Ltd – 6%;
[2.8] Alexander Forbes Community Trust – 4%; and
[2.9] Management Trust – 10%. 4
1  This shareholding will further be divided between the following entities: 1) Actis Africa Fund 2  
LP, a limited partnership established in England and managed by Actis Capital LLP, and ii)  
CIFA Investments LP, a limited partnership established in England and jointly managed by  
Actis Capital LLP and Cordiant Capital Incorporated (herein collectively referred to as ‘Actis’).
2  The shareholding shall be further divided between Ethos Capital V GP (Jersey) Limited and  
the   Trustees   for   the   time   being   of   Ethos   Fund   V   Co­Investment   Trust   (herein   collectively  
referred to as ‘Ethos’).
3  This shareholding will be held by HabourVest International Private Equity Partners V­Direct  
Fund LP and HabourVest Partners  2004 Direct Fund LP (herein collectively referred to as  
‘HabourVest’).
4  The management trust has not yet been created but it is envisaged to comprise of senior  
managers   currently   employed   by   Alexander   Forbes.   It   does   not   form   part   of   the   BEE  
participants in this transaction.
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3] The parties submitted that there is no single firm that will control EquityCo. In  
addition EquityCo’s shareholders shall not be entitled to enter into any voting  
pool agreement. 5
4]   The primary target firm is Alexander Forbes Limited (‘Alexander Forbes’), a  
public company incorporated under the laws of the Republic of South Africa.  
Alexander  Forbes  is not  controlled  by any  firm.  The following  are  Alexander  
Forbes’ major shareholders holding the following percentage shareholding:
[4.1] Venfin Risk Services Investments (Pty) Ltd – 24.5%;
[4.2] Sanlam Investment Management – 8.7%;
[4.4] Genesis Investments – 6.4%;
[4.5] Stanlib Asset Management – 5.4%; and
[4.6] Mondrian Investment Partners – 5.7%.
5] Alexander Forbes controls firms in excess of one hundred. 6
Rationale for the transaction
6] Bidco   views   the   proposed   transaction   as   facilitating   its   investment   in   quality  
business   in   important   sectors   of   the   South   African   economy,   with   strong  
existing management and BEE partners.
5  See clause 10.9 of the  Amended and Restated Shareholders’ and Subscription Agreement  
between the parties (p190 of the record). At the hearing the parties confirmed that there is no  
shareholder who will control EquityCo.
6  Record pp 31­33.
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7] The shareholders of  Alexander  Forbes entered into this transaction  because  
they claim that they were given an attractive offer they could not refuse. 
The Transaction
8] In terms of this transaction, Bidco will acquire the entire issued share capital of  
Alexander Forbes.
The parties’ activities
9] Bidco is a newly formed company controlled by EquityCo. EquityCo is a newly  
formed consortium that has not begun trading. 7
  
10] Alexander   Forbes,   the   primary   target   firm,   offers   multi­management  
investment,   employee   benefit   consulting,   retirement   fund   administration,  
corporate   insurance   broking,   cell   captive   insurance   and   personal   insurance  
products and services. 8
Market Definition
11] As   noted   by   the   Commission   and   the   merging   parties,   it   is   unnecessary   to  
define the relevant product and geographic market since there is no overlap in  
the activities of the merging parties.
Competition analysis
12] The   Commission   stated   that   it   is   not   necessary   to   enter   into   a   detailed  
assessment   of   the   competitive   effects  of   the  merger  other  than   to  note   that  
there  is no  overlap in  the  activities  of  the  merging  parties.  The  Commission  
submitted that it is of the opinion that the proposed transaction is unlikely to  
substantially prevent or lessen competition in any market as there is no overlap  
in the activities of the merging parties.
7  Refer   to  pp  46­48 of  the record  for  a  detailed  description  of  the  activities  of the  parties  
holding shares in Bidco. These activities differ markedly to the services offices by Alexander  
Forbes.
8  Refer to pp49­53 for a detailed description of the activities of Alexander Forbes.
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13] The Tribunal finds that indeed there is no overlap in the activities of the parties  
and as a result, there is no need to define the relevant market and to conduct a  
detailed analysis of the competition environment. 
Public Interest 
14] There are no public interest issues.
Conclusion
15] The proposed merger is unlikely to substantially prevent or lessen competition  
as  there  is  no   overlap   in  the  activities   of   the  merging   parties.   There   are  no  
significant   public   interest   issues   raised   by   this   transaction.   Accordingly,   the  
merger is approved unconditionally.
________________ 24 January 2007
Y Carrim  DATE
Tribunal Member
DH Lewis and N Manoim concur in the judgment of Y Carrim
Tribunal Researcher:  R Kariga
For the merging parties: V Koovejee, Deneys Reitz Attorneys and M Gorden,  
Edward Nathan Sonnebergs. 
For the Commission : K Mahlakoana (Mergers 
and Acquisitions)
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