Ponahalo Investments (Pty) Ltd and De Beers Consolidated Mines Holdings (Pty) Ltd (12/LM/Feb06) [2006] ZACT 28 (28 March 2006)

70 Reportability
Competition Law

Brief Summary

Competition Law — Merger Approval — Merger between Ponahalo Investments (Pty) Ltd and De Beers Consolidated Mines Holdings (Pty) Ltd approved by Competition Tribunal — Ponahalo Investments to acquire 26% equity interest in De Beers, with minority protections including veto rights and director appointments — No overlap in activities of merging parties, thus no substantial lessening of competition — No public interest concerns raised.

COMPETITION TRIBUNAL 
REPUBLIC OF SOUTH AFRICA
     Case No: 12/LM/Feb06
In the large merger between: 
Ponahalo Investments (Pty) Ltd 
and
De Beers Consolidated Mines Holdings (Pty) Ltd 
Reasons for Decision
________________________________________________________________
Introduction
1. On   8   March   2006   the   Competition   Tribunal   issued   a   Merger   Clearance  
Certificate approving the merger between Ponahalo Invetsments (Pty) Ltd  
and De Beers Consolidated Mines Holdings (Pty) Ltd. The reasons appear  
below.
The transaction
2. Ponahalo   lnvestments   (Pty)   Ltd   (“Ponahalo   Investments”),   a   Black  
Economic Empowerment entity, will indirectly acquire 26% of the ordinary  
share capital in De Beers Consolidated Mines Ltd (“DBCM”) from De Beers  
Société Anonyme (“DBsa”). In addition to the 26% equity interest certain  
minority protections will be afforded to Ponahalo Investments such as veto  
rights   regarding   the   budget   and   business   plans   and   the   appointment   of  
directors. 
3. On completion of the transaction DBsa will hold 74% of the issued ordinary  
share capital in DBCM Holdings and the balance of 26% will be held by  
Ponahalo   Investments.   Ponahalo   will   appoint   3   directors   to   the   DBCM  
Board which currently consist of 13 directors. 
4. The   primary   acquiring   firm   is   Ponahalo   lnvestments,   a   special   purpose  
vehicle   constituted   for   the   purposes   of   facilitating   the   conclusion   of   the  
merger transaction.

5. Ponahalo   Investments   is   controlled   by   Ponahalo   Holdings   (Pty)   Ltd  
(“Ponahalo Holdings”). Ponahalo Holdings’ shareholders are:
1) Ponahalo Capital (Pty) Ltd (“Ponahalo”) holding 50% of the shares, 1
2) The Equal Allocation Trust, a trust to be established by DBCM for the  
benefit   of   current   employees   and   identified   pensioners   of   the   De  
Beers Group, holding 35%, and
3) The Key Employee Trust, a trust to be established by DBCM for the  
benefit of key employees of the De Beers Group, holding 15%. 
6. The   primary   target  firm  is   DBCM,   which   is  a  100%   subsidiary   of   DBCM  
Holdings   (Pty)   Ltd   (“DBCM   Holdings”),   is   ultimately   jointly   controlled   by  
Central Holdings Ltd and Anglo American plc. 
Rationale for the Transaction 
7. The transaction will result in DBCM achieving 26% ownership by historically  
disadvantaged   South   Africans   as   stipulated   by   the   BEE   Charter   for   the  
South African Mining Industry.
The relevant market
8. Ponahalo   is   a   dormant   company,   which   has   never   engaged   in   any  
commercial   activities.   DBCM   is   active   in   the   mining   and   exploration   of  
rough diamonds.
9. Since there is no overlap in the activities of the merging parties the merger  
will not lead to a substantial lessening or prevention of competition. 
Public Interest
10. There are no public interest concerns.
1  The shareholders of Ponahalo are: EM Dipico (18%), Peotona Capital (16%), B Petersen (13%), M  
Mashishi (8%), The Women’s Trust (17.5%), The Disabled Persons Trust (10%) and The Community Trust  
(17.5%). 
2

28 March 2006
D. Lewis    Date
Concurring:  U. Bhoola and M. Mokuena 
For the merging parties:   Webber Wentzel Bowens
For the Commission:  Thamsanqa TM Kekana, Mergers and Acquisitions
3