BOE Holdings Limited and Company Unique Finance (Pty) Limited (42/LM/Jun04) [2004] ZACT 52 (18 August 2004)

70 Reportability
Competition Law

Brief Summary

Competition Law — Merger Approval — Unconditional approval of merger between BoE Holdings Limited and Company Unique Finance (Pty) Limited — BoE to acquire CUF, resulting in sole control — No significant overlap in services provided by merging parties — Transaction unlikely to substantially lessen or prevent competition in the relevant market — No significant public interest issues against approval.

COMPETITION TRIBUNAL
REPUBLIC OF SOUTH AFRICA
                                                                                                Case No.: 42/LM/Jun04
In the large merger between:
BOE Holdings Limited 
and
Company Unique Finance (Pty) Limited
                                                       Reasons for Decision
Approval
1. On 14 July 2004 the Competition Tribunal issued a Merger Clearance Certificate
approving unconditionally the transaction between the abovementioned parties.   The
reasons for the Tribunal’s decision follows. 
The Parties
2.   The   primary   acquiring   firm   is   BoE   Holdings   Ltd   (“BoE”),   a   holding   company  
controlled by Nedcor (Pty) Ltd (“Nedcor”). The Nedcor group controls a number of  
firms none of which is relevant for purposes of this transaction.
 
3. The primary target firm is Company Unique Finance (Pty) Ltd (“CUF”) whose  
shareholding is as follows: BoE (42.7%), Nail (26.4%) and Metlife (26.4%). CUF  
controls Afri Brokers (Pty) Ltd (“Afribrokers”). 
The Transaction
4. The proposed transaction involves BoE Holdings acquiring CUF thus resulting in  
the former exercising  control over the latter. 1  BoE will  be the sole shareholder of  
CUF following this transaction. 2 
Rationale for the Transaction
5.   In   1996   BoE,   Nail   and   Metlife   rescued   African   Bank   from   curatorship   (after  
concluding an agreement with the South African government for the rehabilitation of  
African   Bank).   After   this   rescue   African   Bank   continued   to   experience   difficulties  
competing in the formal banking sector; this combined with the adverse economic  
1  The Commission, prior to the present transaction, unconditionally approved an intermediate merger  
(the first transaction) between CUF and the Ring Fenced Business of African Bank Ltd (“AFRFB”).  
Pursuant to the intermediate merger, CUF controls ABRFB. We will, however, focus on the present  
transaction (i.e., transaction two) for purposes of competition analysis.

transaction (i.e., transaction two) for purposes of competition analysis. 
2  See the transcript dated 14 July 2004 (page 2).

environment in the late 1990’s led to a deterioration in the quality of African Bank’s  
debtors book.
6. African Bank Investments Ltd (“ABIL”) bought the shares in African Bank, but had
no   intention   of   carrying   on  with   African   Bank’s   original   business   of   mortgage   and  
asset based lending. ABIL wished to introduce a new core business of term lending  
into   African   Bank.   No   purchasers   were   found   for   the   old   African   Bank   business  
(“ABRFB”) and it was accordingly decided to wind this business down. The entire  
African Bank’s debtors’ book, together with all of its related rights and obligations,  
was ring­fenced within African Bank. BoE, Nail and Metlife assumed responsibility for  
the ring­fenced business (“ABRFB”). 3 As a result, BoE, Nail and Metlife appointed a  
manager, namely CUF, to wind down the AFBRB book. CUF outsourced this to Loan  
Management Services (“LMS”), a division of CUF. 4 
7. The Registrar of Banks requested BoE and African Bank to transfer ABRFB out of  
African Bank as the risks and rewards of the ABRFB do not lie with African Bank. To  
achieve   this,   African   Bank,   BoE,   Nail   and   Metlife   negotiated   during   2003   and  
concluded an agreement for the transfer of the ABRFB from African Bank to CUF. 5 
This resulted in the present transaction.
The parties’ activities
8.  BoE is controlled by Nedcor, which provides the entire range of banking services.
9.   CUF  provides   loan   book   administration   services,   which   include   loan  instalment  
collection,   recovery   of   capital   amounts   of   non­performing   debts   through   the   legal  
process and the month­to­month reporting of these activities.  CUF  outsources the  
loan book administration services to its former internal division, LMS, on an agency  
basis. CUF provides loan book administration services to ABRFB through LMS.
10.   NAIL  is a holding company for its media and other interests, and none of them

10.   NAIL  is a holding company for its media and other interests, and none of them  
are relevant for purposes of this transaction. 
11.   Metlife  is a life insurance company whose business activities are irrelevant for  
purposes of the present transaction.
12.   ABRFB  was, prior to African Bank’s financial difficulties, involved in the market  
for the  provision   of   mortgage,   asset  based   loans,   personal  loans   and  commercial  
loans.
13.  Afribrokers  acts as an insurance broker to the ABRFB only. Its sole function is to  
arrange   cover  in   the   area   of   credit   life   &   homeowners’   insurance   and   to   process  
claims arising from this cover. 
3  This was effected by way of an agreement entered into between BoE Holdings, Nail, Metlife, Tetha  
Group Ltd, African Bank and Alternative Finance on 30 October 1998. 
4  The parties advised us at the hearing that LMS was previously a Division of CUF but that it is at the  
moment a separate company which has been created separately from CUF with separate shareholders  
from the merging parties.
5  See Commission’s Recommendations (page 3) as well as pages 36­37 of the record. 
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The relevant market
14. In its investigation,  the Commission found that no overlap exists in respect of  
both   parties   in   that   BoE   (through   the   Nedcor   group)   provides   loan   book  
administration services internally while CUF can provide that to third parties as well. 6 
It   appears   from   the   above   that   the   relevant   market   may   be   broadly   or   narrowly  
defined. According to the merging parties, the market can be broadly defined as the  
market for the provision of loan book administration services in South Africa. The  
parties further submitted that the relevant market can ­ from a narrow perspective ­  
be broken down into the constituent parts of loan book administration services with  
each   aspect   of   loan   instalment   collections,   recovery   of   capital   amounts   of   non­
performing debts, and month­to­month reporting of the above activities constituting a  
separate narrow market.
15. We will not endeavour to determine which market is relevant as the proposed  
transaction will not result in any substantial lessening or prevention of competition,  
irrespective of the market being broadly or narrowly construed.
Geographic market
16. The merging parties stated that they render their respective services in South  
Africa.   As   a   result,   we   conclude   that   the   relevant   geographic   market   is   therefore  
national. 
Impact on competition
17. The Commission found no overlaps with regard to the loan book administration  
services. The market appears not be very dynamic in that the services rendered are  
basic services. The merging parties contended that customers in this market could  
also be able to undertake these services in­house. The merging parties emphasised  
that entities such as banks, law firms and debt collectors partake in various aspects  
of   loan   book   administration   and   can   exert   competitive   pressure   on   the   merging  
parties. According to the merging parties, there are no regulatory barriers impeding

parties. According to the merging parties, there are no regulatory barriers impeding  
new entry into this market.  
Public interest 
18. There are no significant public interest issues militating against the approval of  
this transaction. 
Conclusion
19. In light of the above, we agree with the Commission’s submission that this  
transaction is unlikely to result in the substantial lessening or prevention of  
competition. We accordingly approve this merger unconditionally. 
6  Commission’s Recommendations (page 6, para. 4.2).
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____________                                                                                 18 August 2004
David Lewis                                                                                             Date
 Concurring:  Norman Manoim and Mbuyiseli Madlanga
For the merging parties:   Justin Balkin  (Edward Nathan & Friedland)  
For the Commission:  Kathija Ramathula ( Mergers & Acquisitions )
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